In the early 90s, a number of bands exploring the
daring side of guitar pop and rock started to emerge in
the UK. Most were new, some included members of 80s
groups looking for new directions. They were
supported by established independent labels such as
Rough Trade and 4AD/Guernica and new ventures like
Too Pure or Domino. Influenced by the legacy of post-punk, minimalism, 70s
art rock and a growing electronic scene, their first
releases were enthusiastically received by the media.
This included a 1994 article in The Wire where
journalist Simon Reynolds used the term "post-rock" to
refer to some of them: Bark Psychosis, Disco Inferno,
Moonshake, Seefeel, Main, Pram, Insides.
Even though these bands didn't sound alike, they
seemed to share an ethos of deconstruction and were
interested in the possibilities of studio manipulation.
Calling their music post-rock meant that it still had a
link with established rock music, even as it picked it
apart and made something new from its component
parts. However, 1994 was also the first year when Britpop
dominated the UK charts and music press, and the
contemporary artists featured on this collection felt
their already-small window of exposure shrinking. Still,
away from the limelight, they released innovative
records that were lauded worldwide and have since
acquired cult status.
The second part of the 90s brought a new crop of
groups and "bedroom" labels that carried on this
forward-thinking attitude to music, unburdened by
genre notions and open-minded.