COVER IMAGE
2LP released: Nov 10, 2023

Tracklisting:
1. From A Dying Rose
2. Juice
3. Handleman's Revenge
4. Don't Tempt Me
5. The War On Terror
6. America's Favorite Pastime (Doomed Version)
7. Doll Face (Doomed Version)
8. But Seriously Folks
9. West Nashville Grand Ballroom Gown (Doomed Version)
10. Mercer's Folly
11. What Made You Do It
12. The Last Laugh (Doomed Version)
13. Mission Accomplished (Because You Gotta Have Faith)
14. Slim Chance Is Still A Chance (Doomed Version)
15. Good Fortune (Doomed Version)
TODD SNIDER
CRANK IT, WE’RE DOOMED
Label: AIMLESS RECORDS - THIRTY TIGERS
Cat No: AR59821
Barcode: 691835759821
Packaging: 2LP

"Lost" album from Todd Snider, featuring previously unreleased songs, recordings, and
versions.
Sometimes an artist makes a record, then decides not to release it. Neil Young and Prince
are two artists who famously did that multiple times. Todd Snider is another artist who has
done it, putting three albums on the shelf in a career now spanning three decades.
While Snider may not be as well known as Young or Prince, he is just as committed to his art,
and his decisions to shelve those three records were artistic ones. But now Snider has
decided to take one of those albums off the shelf. Sixteen years after it was recorded, Crank
It, We’re Doomed will finally get its release via Aimless Records.
Snider was in the midst of one of the most creative periods of his career when he recorded
Crank It, We’re Doomed in 2007. He was writing at a frenetic pace and experimenting with
musical ideas he would develop more fully on later releases. He not only finished and
recorded the 15 songs on Crank It that year, he also wrote and recorded the seven songs
that appeared on Shit Sandwich, the digital-only EP released in 2010 by his alter ego Elmo
Buzz & the Eastside Bulldogs. The tracks on Shit Sandwich made up the bulk of Snider’s
2016 full-length release, Eastside Bulldog.
'It was very much a blur,' he says, looking back on that year. 'A blur not because of the party
going on, but because of how many songs I was coming up with. It was probably the
pinnacle of my time making up songs. Like they were really coming at me, and I didn’t know
what to do with them all.'
Crank It, We’re Doomed was supposed to be the follow-up to a pair of acclaimed records
that had taken his career to another level — East Nashville Skyline and The Devil You Know.
The album was mastered and ready to be manufactured when he decided to pull the plug
on it.
When asked recently why he decided against releasing the album, Snider puts on his best
movie trailer voice and says, 'The year was 2007 — the sea was angry that year.'
Snider gets the laugh he’s going for, but the question remains because the why is not so
easy to explain. His decision to shelve the record all those years ago was as much intuitive as
it was the product of deductive reasoning.
'At the end, I was torn,' he says. 'I felt like not only did I have all these story songs, sort of
normal songs, there also were all these protest songs. And really that is where I lost the plot.
I had too many scenes in the movie, and I had too many songs. It was all over the map. But I
also remember feeling like it wasn't done either. Like it needed more songs.'
Snider had intended Crank It, We’re Doomed to be a double album with the Rolling Stones’
Exile On Main Street, The Beatles (White Album) and Bob Dylan’s Desire as its sonic
touchstones/boundaries, and it unquestionably shares some musical similarities with all
three of those releases. But with 15 tracks totaling 49 minutes in length, Crank It does fall a
bit short of double-album length. Exile has 18 tracks totaling 67 minutes, while the White
Album has a whopping 30 tracks that run more than an hour and a half.
Although Snider decided to not release Crank It, We’re Doomed, he did include five of the
tracks he recorded for Crank It on his next two albums (Peace Queer and The Excitement
Plan), with three of the songs getting new titles. In addition, he recorded new versions of six
other songs from the record which were released on The Excitement Plan and Agnostic
Hymns & Stoner Fables. Some fans, possibly many, will prefer the original versions of the
songs on Crank It, which in some cases are dramatically different. The record also includes
four other tracks no one outside the musicians and Snider’s inner circle have ever heard, and
those recordings are pure gold.
Snider recorded Crank It, We’re Doomed at Eric McConnell’s East Nashville studio where he
recorded East Nashville Skyline and The Devil You Know and was backed by the core of
musicians he worked with on those albums: guitarist Will Kimbrough, drummer Paul Griffith,
violinist Molly Thomas, and either McConnell or Peter Cooper on bass. He also brought in
keyboardist Jimmy Wallace for the sessions.
At some point after Snider decided to put Crank It, We’re Doomed on the shelf, the stereo
masters were lost. Over the years, both Snider and McCullough made efforts to locate the
masters with no luck. The subject came up again recently when they met to discuss making
another record together.
'We were sitting there just wracking our brains, ‘Where could it be,’ ' Snider recalls. 'And
finally Eric said, ‘I guess DeMain might have it.’ '
McConnell was referring to mastering engineer Jim DeMain, and sure enough, DeMain had
the masters. Snider’s mythic, lost album was found.
After hearing the record for the first time in more than a decade, Snider was no longer
bothered by it being 'all over the map.' So he shared it with a few friends and advisors, who
recognized its historical importance and encouraged him to release it.
'I couldn’t see it conceptually back then,' Snider says. 'But now I can see it was about a guy
losing the plot.'

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